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NHL
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MLS

 

NEW ENGLAND REVOLUTION
EASTERN CONFERENCE

GENERAL

Arena: Gillette Stadium
Capacity: 68,756
Built: 2002 / $325M USD
Head office: One Patriot Place. Foxborough, MA
Phone: (508) 543-8200
Fax:
Website: www.revolutionsoccer.com
Radio flagship: WEEI (AM & FM)
Television (Regional): WSBK - TV
Corporate partners/sponsors: Fidelity Investments, Mass Youth, Gillette, West Newton Chiropractic, Phantom Gourmet, Bank of America, Toshiba
Established:1995

BUSINESS OF WINNING

MLS Cups: 0
Conference Championships: 4 (2002, 2005, 2006, 2007)

ATTENDANCE
2011-2012 COMING SOON
Home Dates: 41
Home Attendance Average: N/A
Home Attendance Total: N/A

NEW ENGLAND MARKET

MARKET SIZE

City Population: 596,638
Metropolitan Area Population: 4,482,857 (Boston-Cambridge-Quincy)
Greater Metro Area Population: 5,819,100 (including Worcester-Lawrence)
City size ranking: #23 in US  
Metro area size ranking: #10 in US
Greater Metro area size ranking: #7 in US
Designated Market Area (DMA): 2,409,080 TV homes / 2.105% of US
DMA ranking: #7 in US
Source: Nielsen 2008, US Census Bureau 2005 and 2007

FRANCHISE FINANCIALS

2009 Franchise value:
$27M USD
2009 Franchise value ranking: #11 in MLS
2008 Revenues: $10M USD
2008 Operating Income: $-1.5M USD

OWNERSHIP AND MANAGEMENT

Owners: Robert Kraft
Acquisition date/price:
General Manager:
Head Coach: Steve Nicol
Arena: Kraft Sports Group

MARKET ECONOMICS

Economic Description: Seaport (high tech, financial, colleges & universities and tourism)
State capital: Yes
Major companies: Liberty Mutual, Gillette, Teradyne, New Balance, Fidelity, Bank of America regional headquarters, EMC, Analog, Vistaprint, CSN, Merck, Millipore, Genzyme, Biogen.
City per capita income (ranking): $23,353 USD
Metro area per capita income (ranking): $52,792 USD (#7 US)
State per capita income (ranking): $46,299 (#4 US)

MARKET DEMOGRAPHICS

Race / Ethnicity (City of Boston): 57.2% White, 23.1% Black, 9.0% Asian-American, 13.5% Other (Irish descent 15.8%, Italian 8.3%, West Indians 6.4%)
Language: Approximately 80% English, 16.9% Hispanic
Median Age: 31
Political leadership: City of Boston Mayor - Thomas Merino (Democrat); Massachusetts Governor - Deval Patrick (D); Senators: Edward (Ted) Kennedy (D), John Kerry (D); Representatives – 10 Democrats: John Olver (D), Richard Neal (D), Jim McGovern (D), Barney Frank (D), Marty Meehan (D), John F. Tierney (D), Ed Markey (D), Michael Capuano (D), Stephen Lynch (D), William Delahunt (D).

Source: Team Marketing Report, ESPN.com, Forbes.com and TheSportMarket.biz