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CLEVELAND BROWNS
AMERICAN CONFERENCE
NORTH DIVISION

GENERAL

Stadium: Cleveland Browns Stadium
1085 West 3rd Street, Cleveland, Ohio 44114
Capacity: 73,300
Surface: Grass
Built: 1999 /$300 M USD
Head office: 76 Lou Groza Boulevard, Berea, Ohio 44017
Phone: 440-891-5000
Fax:
Website: http://www.clevelandbrowns.com/
E-Mail:
Radio flagship: 100.7 WMMS-FM (simulcast on 1100 WTAM-AM when Cleveland Indians MLB schedule allows it).
Local television: CBS

Corporate partners/sponsors: AT & T, Cleveland Clinic Foundation, National City.
Mascots: CB, Chomps, TD and Trapper (original mascot: Brownie Elf).
Established: 1946
Franchise ancestry: Cleveland Browns (All-America Football Conference) 1946-1949
Cleveland Browns (NFL) 1950-1995
Cleveland Browns (deactivated – suspended operations) 1996-1998
Cleveland Browns (reactivated) 1999 to present.


BUSINESS OF WINNINGchampionships

ATTENDANCE
2011-2012
Home Dates: 8
Home Attendance Average: 65,859
Home Attendance Drawing Capacity: 90%
Home Attendance Total: 526,874
Home Attendance Rank: click here for 2010-2011 rank

Team Marketing Report:
Average Ticket Cost & Fan Cost Index: click here
2010-'11 Estimated Gate Receipts: $45M USD


CLEVELAND MARKET

MARKET SIZE

City Population: 450,560
Metropolitan Area Population: 2,096,471 (Cleveland-Elyria-Mentor)
Greater Metro Area Population: 2,945,831 (including Akron)
City size ranking: #40 in US / #22 in NFL
Metro area size ranking: #25 in US / #24 in NFL
Greater Metro area size ranking: #16 in US / #18 in NFL
Designated Market Area (DMA): 1,524,930 TV homes / 1.332% of US
DMA ranking: #17 in US / #18 in NFL
Source: Nielsen 2008, US Census Bureau 2005 and 2007

FRANCHISE FINANCIALS

value
revenue
players

OWNERSHIP AND MANAGEMENT

Owner: Randolph (Randy) Lerner
General Manager: Phil Savage
Head Coach: Romeo Crennel
Stadium: Owned and operated by City of Cleveland
Concessions: Sportservice

MARKET ECONOMICS

Economic Description: Inland port (transitioned away from heavy manufacturing to service economy with focus on financial, insurance and health care)
State capital: No (Columbus, Ohio)
Major companies: Eaton Corp, National City Corporation, American Greetings, Forest City Enterprises, Sherwin-Williams, KeyCorp, Peter Hannifin, Progressive Auto Insurance, Travel Centers of America and Aleris International.
City per capita income (ranking): $23,458 USD (tied #10 NFL)
Metro area per capita income (ranking): $43,714 USD (#65 US / #23 NFL)
State per capita income (ranking): $33,320 USD (#28 US / tied #23 NFL)

MARKET DEMOGRAPHICS

Ethnicity (City of Cleveland): Race – 50.99% Black, 41.49% White, 1.35% Asian, 6.24% Other (7.26% Hispanic of any race); Origins – Germans 9.2%, Irish 8.2%, Polish 4.8%, Italian 4.6%, English 2.8%, other Europeans totaling 10%, including Hungarian.
Language: Approximately 90% English.
Median Age: 33 years.
Political Leadership: Mayor of Cleveland – Frank G. Jackson (Democrat); Governor of Ohio – Ted Strickland (D); U.S. Senators – George Voinovich (Republican), Sherrod Brown (D); U.S. Representatives – 9 D, 8 R, 1 Vacant: Steve Driehaus (D), Jean Schmidt (R ), Mike Turner (R ), Jim Jordan (R ), Bob Latta (R ), Charlie Wilson (D), Steve Austria (R ), John a. Boeher (R), Dennis Kucinich (D ), Marcia Fudge (D), Pat Tiberi (R ), Betty Sutton (D), Steve C. La Tourette (R), John Boccieri (D), Tim Ryan (D), Zachary Space (D).

Source: Team Marketing Report, ESPN.com, Forbes.com and TheSportMarket.biz