GENERAL
Stadium: FedEx Field
Capacity: 91,665
Surface: Grass
Built: 1997 / $251 M USD
Head office: 21300 Redskin Park Drive Ashburn, VA 20147
Phone: (703) 478-8900
Fax:
Website: http://www.washingtonredskins.com |
Radio flagship: 106.7 WJFK-FM
Television (Regional): FOX
Corporate partners/sponsors: Bank of America, Coca-Cola, E* Trade Bank, FedEx, Siemens, Sprint Nextel.
Mascot: None
Established: 1932
Franchise ancestry: Boston Braves 1932
Boston Redskins 1933-1936
Washington Redskins 1937 to present |
BUSINESS OF WINNING
ATTENDANCE
2011-2012
Home Dates: 8
Home Attendance Average: 76,921
Home Attendance Drawing Capacity: 83.9%
Home Attendance Total: 615,368
Home Attendance Rank: click here
for 2010-2011 rank
Team Marketing Report:
Average Ticket Cost & Fan Cost Index: click here
2010-'11 Estimated Gate Receipts: $45M USD
WASHINGTON MARKET
MARKET SIZE
City Population: 582,049 (District of Columbia)
Metropolitan Area Population: 5,306,565 (Washington-Arlington-Alexandria)
Greater Metro Area Population: 7,608,070 (DC-Baltimore)
City size ranking: #24 in US / #16 in NFL
Metro area size ranking: #4 in US / #8 in NFL
Greater Metro area size ranking: #4 in US / tied #4 in NFL
Designated Market Area (DMA): 2,321,610 TV homes / 2.028 % of US
DMA ranking: #9 in US / #10 in North America / #10 in NFL
Source: Nielsen 2008, US Census Bureau 2005 and 2007 |
FRANCHISE FINANCIALS
 OWNERSHIP AND MANAGEMENT
Owner: Dan Snyder
Acquisition date/price: 1999 / $750M USD
General Manager: N/A (Director of Football Operations: Vince Cerrato)
Head Coach: Jim Zorn
Stadium: FedEx Field (owned and operated by Washington Redskins)
Concessions: Centerplate
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MARKET ECONOMICS
Economic Description: Government and diplomatic centre with increasing emphasis on education and research; also law, labour and lobbying; 172 foreign embassies, World Bank, International Monetary Fund, Organization of American States, Pan-American Health Organization.
National capital district.
Fortune 500 companies: Fannie Mae, Pepco Holdings, Danaher; also XM Satellite Radio, Gallup, Black Entertainment Television, C-SPAN, Clyde’s Restaurant Group, Moby Dick Restaurants, Intellibridge; Lockheed Martin and Sprint Nextel in Greater Washington metro area.
Largest employer (District of Columbia): Federal Government of the United States.
District per capita personal income (ranking): $57,746 USD (#1 US / #1 NFL)
Metro area per capita income (ranking): $54,211 USD (#6 US / #3 NFL)
MARKET DEMOGRAPHICS
Race & Ethnicity (District of Columbia): 55.6% Black, 36.3% White, 3.1% Asian, 6% other (8.3% Hispanic any race).
Language: 90% English, 8% Spanish.
Median age: 34.6
Political leadership: Mayor of District of Columbia – Adrian Fenty (Democrat).
Source: Team Marketing Report, ESPN.com, Forbes.com and TheSportMarket.biz
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